Paid Ads Waste Audit
Cut the 30 - 60% of paid spend that isn't working.
Human-reviewed · Fixed scope · No retainer · Delivered in 72 hours
£2,000 · 72 hours · Senior-reviewed · Paid media
What this fixes
Paid media spend has a long tail of waste: bad placements, drifting audiences, creative fatigue, attribution miscounting conversions twice. We audit every active platform, name the waste, and hand you a kill list and a rebalance plan.
Everything in the deliverable
Platform-by-platform waste diagnosis (Meta, Google, TikTok, others)
Specific campaigns / placements / audiences to kill, with reasons
Re-budget proposal: where to move the recovered spend
Creative-fatigue flags with refresh priority
Expected saved-spend range, flagged as estimate
Where this work lands
Every output gets wired into the workspace your team operates from, not delivered as a one-off PDF.
From payment to delivery in 72 hours
- 01
Within 10 minutes of payment
Intake asks for platforms, monthly spend, account access
- 02
Day 1 - 2
Waste scan against your reporting
- 03
Day 3
Senior operator sanity-checks each kill and signs off
- 04
By day 4
Final PDF with kill list + rebalance plan in your inbox
You should buy this if
- ✓Brands spending £5k+ per month on paid media
- ✓Teams that can grant read-only reporting access
- ✓Operators who want a second pair of eyes on the spend before scaling
You should skip this if
- ×Brands that can't give any account access - we can't audit what we can't see
- ×Accounts spending < £2k / month - the waste isn't worth the audit
What happens next
The deliverable is the start. Here's the path most brands take from there.
Your team pauses the kill list within 24 hours of delivery
Recovered budget redeployed against the rebalance plan
Monitor ROAS and CAC over the following 30 days
PDP Conversion Lift
If paid is efficient but PDPs still don't convert, the problem moves downstream.
Ready to fix this?
Book the fix at the fixed price. 72 hours from your brief to a senior-reviewed deliverable in your inbox.